Crocetta

ClientMARCA
Year2014

Concept

MARCA showcases the excellences of Turin’s territory with a collection of everyday-use objects, created in collaboration with local designers and manufacturing companies. All the objects in MARCA’s catalog can be purchased online, with an assembly kit. The assembly process itself allows for great chances of individual interpretation, guaranteeing a wide range of possible combinations and making the product even more unique.

Development

Crocetta, in particular, is a decorative curtain that is not printed and hemmed, but laser etched and soldered. The perforated pattern was achieved via parametric software: each hole lets light filter through in a different way, depending on size, creating ever-changing visual effects. While the panel was given an intentionally elemental cut, its transparencies make it more three-dimensional and dynamic, as if a constant breeze was bringing it to life. Users can shorten or hem the curtain using pre-cut holes, almost as if playing with a simple cross-stitch project, adding a final touch that will make each curtain their own.

CREDITS

PROJECT
lamatilde

REALISATION
Tessitura Rivarese

PHOTOGRAPHY
PEPE fotografia