Mozfest 2016 Experiences

VenueLondon, England
ClientTODO (for Mozilla Foundation)
Year2016

Concept

Since 2010, Mozilla has promoted Mozfest, one of the most interesting events in the internet world. For the 2016 edition, lamatilde worked with TODO, automato.farm and Leva, to raise awareness on five themes (privacy, web literacy, digital inclusion, open innovation and decentralization), designing five installations with a mix of physical and digital interaction. Our challenge was finding a coherent code for all five structures, and coming up with the solutions to make them both inclusive and outstanding in the busy festival environment.

Development

Our core concept was to create five “naked” frames devoid of barriers, five different micro-architectures that would be assembled according to a common system. Dynamic installations were designed to be used by the widest range of visitors, with an elevation system that allowed individuals to adjust the structure to their height, in an intuitive and safe way. Designed to be quickly assembled and disassembled, the installations were used in different locations before finding their final home at the Mozilla headquarters in Mountain View.

CREDITS

LEAD TIME
August – October 2016

PROJECT
TODO+automato.farm (exhibit/interaction concept)
lamatilde (exhibit design, production & setup)
TODO (interaction design, contents and software)

PHOTOGRAPHY
Sirio Vanelli

VIDEO
Sirio Vanelli

SETUP
BT saldature (structures)
New Puliver (painting)
Studio Arredi (wood)

ELECTRONICS AND CONTROLLERS
Leva Engineering